What we did
Brand identity
Brand guidelines
Website design
Communication materials
Exhibition design
Motion graphics

Positive dialogue, a theme that drives all at Beautiful News, is captured in the simplest of symbols. From social media profile icon to airport billboard, the mark translates across all media channels and sizes, from digital to print. The device expands to frame headlines or capture focal areas of imagery and appears in a range of neons alongside the signature magenta. The Beautiful News website received an Awwwards nomination in 2020 and advertising appeared throughout South Africa’s airports.

All images courtesy of Adrian Steirn and Ginkgo Agency.